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Masoud Golchin is a backend developer at Refact, working on server-side systems, internal tooling, and infrastructure. He builds and maintains the services that support both client projects and the team’s day-to-day development workflow. His work includes backend logic, developer tools, system reliability, and the technical foundations that allow products to scale and operate consistently. At Refact, Masoud focuses on creating practical engineering solutions that help the team move faster while keeping systems organized, maintainable, and dependable.
It is rare for a Squarespace to Shopify migration to go wrong on launch day. The trouble comes two weeks down the line when a member of the marketing team sees a blog category churning out 404s, or a customer puts in an email because they can no longer access their old account. On the […]
Strapi vs WordPress looks like a tool comparison. It is really an operating-model choice. One system keeps editors moving without a developer in the room. The other gives engineers a clean API and hands them the frontend, the auth, the preview flow, and the deploy pipeline in return. Pick the wrong one and the cost […]
You will not find the source of most cross-tenant bugs in a SaaS product to be an absent WHERE tenant_id = ?. The trouble is usually in the layer that has been overlooked: a background job running without a tenant, a Redis key un-namespaced by mistake, or a connection put back in the pool with […]
It is rare for a WordPress migration to go awry on the day of launch. More often it is three weeks down the line when marketing spots a category page putting out a soft 404, or finance can no longer make sense of last week’s WooCommerce and Stripe figures. Perhaps the contact forms have been […]
There is no sugar-coating the cost of a sluggish store in Shopify’s data: for every 100 milliseconds of load time you add, conversion takes a 3.5% hit. Some 80% of storefronts on the platform clear the Core Web Vitals; those that don’t are ceding sales to the ones that do. The culprit is rarely the […]
When 4eck Media, an agency in Germany, put together a new site on a Strapi and Nuxt headless stack this past summer of 2023, they could not have predicted that by December 2025 their organic visibility would be down 90%. The solution was to go back to WordPress. In three weeks’ time keyword coverage was […]
You can have a law firm website that is all polished and put together, yet it remains a poor business asset. It will have the practice areas listed, the partners in their suits on display, a link to get in touch, and the whole thing looks finished. And for all that, it generates little to […]
You will not find the most telling figures in most of the writing on headless WordPress. Take 4eck Media, a German agency that made the move to a Strapi and Nuxt headless stack in the summer of 2023. By December 2025 they had put an end to it after organic visibility evaporated by over 90%, […]
A TechnologyChecker dataset puts the numbers in perspective: for every company that makes the switch from WordPress to Joomla, there are some five or six going the other way. Out of 42,000 moves from Joomla to WordPress, only about 8,500 have been recorded in reverse. It is a durable trend. What does not get reported […]
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