Website Migration Services with the transition planned before launch
We plan and manage website moves with content, URLs, functionality, and connected systems accounted for, so your team understands what will change and how the new site will be checked.
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Trusted by 100+ founders, publishers, and digital teams
Website migration: moving the site and the things it depends on.
A website migration changes where or how a site operates. That can mean moving to a new platform or host, changing a domain, or launching a rebuilt site with a different structure. The work covers more than copying pages: forms, links, analytics, integrations, and search visibility all need attention during the transition.
Platform changes
Moving between platforms affects templates, content, functionality, and the tools used to run the site. Planning identifies what can transfer directly and what needs to be rebuilt in the destination.
Hosting and infrastructure moves
A hosting move can leave the visible site largely unchanged while altering its technical environment. Files, databases, configuration, scheduled tasks, and delivery settings need to be checked in the new setup.
Domain changes
A new domain affects URLs, redirects, analytics, and external connections. The transition needs to guide users and search engines from existing addresses to the correct new locations.
Redesign launches
A redesign may change navigation, page templates, and URL structure at the same time. Migration planning connects those decisions with the existing content and traffic the business already relies on.
Site consolidation
Combining several sites requires decisions about overlapping pages, destinations, and content ownership. Redirects and navigation need to reflect the new structure without leaving users at dead ends.
Content-heavy websites
Publishers and established organizations often have years of articles, assets, and links to preserve. A migration needs an inventory of that history and a repeatable way to validate the move.
Real projects. Real results.
We moved Keck School of Medicine of USC’s newsroom into a new WordPress setup, converted legacy articles to Gutenberg, and mapped old article URLs to their new locations. Testing covered each stage of the move before production.
St. Louis Magazine moved three decades of content from a legacy CMS into WordPress, with archives converted to Gutenberg while preserving URLs, media, and accumulated SEO value.
We moved Oh La La! Macarons from Squarespace to Shopify, with separate journeys for retail purchases, corporate gifting, and event enquiries. The new site includes gifting features and reusable campaign templates.
What our website migration services cover.
- 01
Website and Dependency Audit
We inventory pages, assets, URLs, forms, integrations, and important user journeys. The audit identifies the parts of the site that need to keep working after the move.
- 02
Migration and Launch Planning
We define the source and destination, responsibilities, content freeze or final-sync approach, and launch sequence. Your team can see the dependencies and decisions that affect timing.
- 03
Content and Asset Transfer
We move the agreed content, media, and relevant site data into the new environment. Where structures differ, mapping and transformation prepare that material for its destination.
- 04
URL Mapping and Technical SEO
We plan redirects, internal links, canonical URLs, metadata, and sitemap changes around the new site. Existing high-value pages receive particular attention in the validation process.
- 05
Functional and Content Testing
We check representative pages and critical journeys, including forms, search, accounts, and purchases where relevant. Testing also checks whether imported content and media display correctly.
- 06
Cutover and Post-launch Checks
We coordinate the transition and check the live site, redirects, integrations, and analytics afterward. Monitoring helps identify issues that only become visible once real traffic reaches the new environment.
Let’s talk Let’s talk
"Their project manager was among the best I've worked with. They migrated 1,000+ articles, handled testing through production, and let our team focus elsewhere without micromanaging."
"Refact's response speed is fast, and answers or solutions come as fast. Site speed went from a D to a B+, themes were safely updated, and we did not need an in-house webmaster."
"They’re very knowledgeable and want to understand my company and my needs. The team isn’t just trying to sell me something; they’re trying to help me reach my business goals and objectives."
How we work.
Everything stays connected under one team from the earliest conversations. The people who help define the project are the same people who design, build and support it, ensuring important decisions are not lost between separate partners and the work stays consistent throughout.
Discovery
We understand your current state, define the future state, and shape the right solution, resulting in a clear project blueprint that guides the work ahead.
Design
We translate the agreed direction into user journeys, screens, and interactive flows your team can review before development begins.
Build
Senior engineers turn the approved direction into a fast, reliable and maintainable digital product, thoroughly tested across the devices and environments your users rely on.
Partnership
After launch, we can continue to maintain, improve, and extend the product as your organisation, users, and priorities evolve.
Your questions,
answered.
What clients usually want to know before starting a Website Migration project.
Still have a question? Ask usPlan the move with the whole website in view.
Tell us what is changing, what needs to keep working, and when you need the new site ready.


