Latest Case Study
Building an AI-Powered Tool to Transform How Journalists Learn to Pitch Solutions Stories
Know exactly what to build before you spend a dollar on code.
We help non-technical founders and domain experts turn uncertain product ideas into clear, buildable plans. Then we build them the right online product.
Services
WHAT WE BUILD
INDUSTRIES WE SERVE
Trends has grown 5x since we started working with Refact. The agency is so great that we decided to continue working with them even after Trends was launched. They are responsible for nearly 100% of all our engineering work.
Scott Garcia
Product Manager at Trends
Their project manager was among the best I've worked with. They completed every migration stage through production and testing, met deadlines, and handled 1,000+ article redirects without us needing to micromanage.
Ben Sullivan
Head of Digital, Keck School of Medicine of USC
Refact is great to work with in our complicated business. They launched a great-looking, functional site, and our overall engagement increased by about 20%.
John-Lawrence Smith
Publisher, Virginia Living
Why Us
Case Studies
WELCOME TO REFACT
Great software is built through iteration, not speculation. It takes product vision, strategic thinking, engineering discipline, and business judgment, working together, not in silos.
The hardest part isn't finding developers. It's knowing what to tell them to build. Most of the money lost in failed projects is spent building the wrong thing, not building it wrong.
We start by understanding what you're building and why, before development begins. We design so you can see and use your product before it's built. We build in close collaboration, making decisions together as we learn. And our partnership doesn't end at launch; we continue working together as your product evolves.
Over a decade ago, I had an idea for an internet business. I didn't know how to code, and that business failed, but I fell in love with building online products. Since then, I've helped over 100 founders and domain experts build online products with millions of users and dollars in profit.
I know what it's like to have an idea and fail to build it. I built Refact so other founders never have to go through that experience.
If you're building something you're excited about, I'd like to hear about it.
-Saeedreza
Insights
In 2024, Gartner put more than 5,700 customers to the test and came away with some telling numbers. Only 14% of service problems were put to rest through self-service. Take an issue a customer would describe as “very simple” and you still only see resolution in about 36% of cases. And yet 88% of those […]
You will not see a custom web app project come to grief because the wrong framework was chosen. More often it is the case that the team put pen to code before anyone could put into a single sentence what the product was for and who it was for. By the time such omissions are […]
The numbers are stark: some 60 per cent of enterprise AI outlays amount to nothing in terms of material value, while a mere 5 or 6 per cent deliver at scale. This is the reality one has to face when looking to hire an AI chatbot development firm in 2026. There is no denying the […]
If you have a project in mind and need the right partner, tell us what you're thinking.
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