Saeedreza Abbaspour

B2B buyers keep telling suppliers the same thing. Gartner’s 2025 research found that 61% prefer a rep-free buying experience, and Spryker’s aftersales data puts customer portals as the second most preferred service channel. The catch is that portals rank only fourth for actual usage. Buyers want to self-serve. Most suppliers have not made the self-serve […]

You will find that the majority of Webflow projects are doomed before the Designer is even launched. An agency will be given scope for a marketing refresh and deliver a site with a clean look, only to have the marketing team filing change requests six months down the line for things they were assured they […]

The choice between Strapi and Sanity is not as binary as it seems. In truth, you are deciding which set of trade-offs you want to contend with over the coming two years: vendor lock-in and pricing, or the burden of infrastructure and upgrades. Most of the trouble people have with one platform or the other […]

You will not find an insurance software failure that can be put down to a bad choice of framework. The trouble is when a team puts the tools in hand before they have accounted for every regulator, filed rate and business rule that applies to the product. We saw it with a Central European carrier […]

Ask five agencies to quote the same web application and the numbers will not agree. One comes back at $30,000. Another at $180,000. A third asks for a paid two-week discovery before pricing anything. All three are quoting real work. They are just quoting different versions of your idea, with different assumptions about scope, quality, […]

A first product rarely succumbs to bad code. More often it is undone by a scope call made months prior, one where the team mistook a minimum viable product for a scaled down version of their ultimate vision. The numbers from CB Insights are telling: in their post-mortems some 42% of startup deaths are attributed […]

When it comes to deciding on managed services or staff augmentation, price is seldom the deciding factor. The real question is who is left holding the bag when things go wrong. On paper a staffing quote per engineer will always be more attractive than a monthly retainer with an SLA, but that illusion vanishes the […]

You would be hard pressed to find a consulting site with better polish that does not still come up short on the very thing it is supposed to do. The design is of the moment, the photography has been paid for and the copy has an air of intelligence about it, yet the inbox is […]

There is a tendency to market SaaS application development as a matter of technology, but it is not. It is a mature discipline in which the technical stack has for the most part converged and the tooling is as good as it gets. An MVP that would have had you tied up for six months […]