Publishing & Growth

You can have the best idea in the world for a membership, but the platform choice can stop you cold. Pick the wrong tool and you might spend months patching problems, or paying for a painful migration later. This guide compares the best membership site platforms for founders in 2024. It focuses on what matters […]

Want to build a membership website that people actually pay for? The hard part is not the paywall, the plugin, or the platform. The hard part is building something members would miss if it disappeared tomorrow. Recurring revenue is a great goal. A loyal community is even better. But both only happen when your offer […]

Subscriber onboarding isn’t just a quick welcome; it’s a crucial first step in building a long-term relationship.  A user’s experience in the moments after they sign up for your product or service can significantly impact their likelihood of staying engaged and, ultimately, remaining a subscriber long-term. Think of onboarding as your secret weapon for retention—a […]

What does the New York Times have in common with Scientific American and LinkedIn? This feels like the beginning of a bland joke, but there is a precise answer: games. Seeing publishers offering games and secondary digital products is no longer new. The New York Times has been the pioneer, starting a new revenue source […]

Last week, operators from some of the country’s biggest publishers came together in part to discuss the thorniest topics in the industry, asking such titillating, terrifying questions as: What’s happening with search? How do we make money with live events? When will media M&A be back? How should we be using AI? Are we going […]

A Media Operator (AMO) founded by Jacob Donnelly, is a community for entrepreneurs and operators in digital media and online publishing. Its summits are more than just a gathering.  The AMO Summit is a place that offers media operators, founders, and executives the opportunity to learn and network. Last year, over 130 people joined the […]

Discover the updates to major social media platforms, plus: Major Social Media Product Updates This week, several social media platforms are rolling out updates to connect with users better and solve ongoing problems. From Twitter’s plan to cut down on bots to Instagram’s new AI features, these changes show how platforms actively try to improve […]

Refact has been acknowledged as one of the top digital agencies by Design Rush, and we’re thrilled. This recognition makes our commitment to creating and delivering high-quality digital products and services to our clients more visible. You can learn about this firsthand by looking at how we have helped Trends, the Hustle, and Stacked Marketer […]

This week, we asked two advertising experts for their insights on ads and cookies. Here’s what they had to say. We decided to start with simple questions and ask for simple answers: why are advertisers and publishers so concerned with cookies? It may be an obvious question, but it’s nice to make sure we have […]