Paywalls

You have a strong business idea. You know your audience, your pricing, and what “success” looks like. But when it comes to building the product, the plan suddenly feels like a steep climb. If you are a non-technical founder, this is a common moment. The tech roadmap looks like a mountain, and you are not […]

Founders move fast. But the wrong website stack can slow you down for months. WordPress development is often the middle path, you get a flexible build plus a simple editor your team can use. It can power a marketing site, a content product, a membership business, or even a full web app. In plain terms, […]

When your site starts slowing down your business, you begin looking at WordPress migration services. Not because it sounds fun, but because your website is now tied to revenue, growth, and day-to-day operations. If publishing takes forever, pages load slowly, or your team needs a developer for every change, you are paying a “website tax” […]

As 2024 rolls to a stop, we can look back at another year of disruptions in news and media. WhatsApp was forecast as a growing channel by Reuter, and it has certainly been growing. Everyone knows WhatsApp as an instant messaging app, but with the popularity of conversational bots powered by GenAI and so many […]

So, you’ve mastered the Herculean task of producing compelling, value-packed content on a consistent basis. Your newsletters are anything but spam – they’re anticipated, opened, and read. You might even be sitting on a goldmine of curated content, but here’s the kicker: Are you making money from it? If advertising revenues have you singing the […]

If you’re in the publishing sector –  whether you’re a startup media outlet, an established news organization, or a content creator looking for robust revenue streams – paywalls should be part of your shortlist vocabulary. They are ways to restrict access to content unless the user pays a fee or subscribes to a service. But […]

When it comes to paywalls (and, sooner or later, it will), two types of strategies stand out. Freemium vs premium is the choice for monetizing content, whether you’re a creator or publisher. We’re dedicating this article to comparing the two types of paywalls. Both approaches carry weight, with distinct benefits tailored to different business objectives […]

The Hustle was already a success with around a million subscribers when they started thinking about amping up their revenue with a paid newsletter: Trends. They wanted to create more in-depth stories catered to an exclusive audience. Their team had proved to be more than capable of managing that, but their tech stack was holding […]

The Daily Upside is a fast-growing media startup dealing in fresh business and investment stories. They now have over a million subscribers and stand out with their original content and professional journalism. When they came to us, though, they were in a tight spot. With a limited budget, a product that just wouldn’t scale, and […]