Onboarding

Starting a project with a digital agency is a big step for any business. It’s essential to go into this partnership with a clear understanding of what to expect. This guide will help you get a sense of the main stages of the process and what you should expect from digital agencies. From the first […]

Push notifications have been a critical tool for news outlets in delivering news. They have also helped increase engagement and subscriptions. Delivered through apps and websites, these notifications can change how users consume news, but they can also influence your media’s performance. Let’s start taking a more detailed look at push notifications and in-app messages. […]

If you have not heard more than a couple rave reviews about SparkLoop, you may as well have been out of the newsletter business for the last year. The young referral app has been shaking up the newsletter scene with giant strides. Referral solutions aren’t exactly new, of course – even good ones. SparkLoop, however, […]

Data is everywhere. From click-through rates to time spent on page, we’re drowning in a sea of numbers. But there’s a difference between collecting data and using it. That’s what we’re here to crack: the code of transforming raw data into actionable insights that drive decisions, not just discussions. This isn’t about hoarding numbers in […]

When clicking a button can provide endless experiences and services, securing a steady subscriber base for your newsletter can feel like an unyielding battle against a tide of alternatives. Subscription churn – the silent revenue eroder – isn’t merely a drop in the number of your subscribers. It’s a gradual slipping away of potential ambassadors […]

We have been obsessed with our tech stack recently, and we’re not the only ones. Businesses have been taking a closer look at their tech stack, and that goes double for startups in the digital content industry. There’s a lot of noise about “auditing your tech stack” or “optimizing your tech stack,” but what exactly […]

Picture this: You’re running a successful online newsletter. Every day, your subscribers grow as more and more people click that gorgeous “Subscribe Now” button. You’ve got it made, right? Wrong. Here’s the reality check we don’t want to hear: the game isn’t about getting folks to sign up – it’s about getting them to stick […]

Tired of spending more time emailing your subscribers than crafting that good newsletter content you love to write? You don’t have to be, you know. Email automation can solve a lot of that for you, and you’ve probably heard this already. But what exactly can email automation do for your newsletter business? Well, that’s what […]